After you have found an industrial equipment company that looks like it has what you need, take a good look at their “About Us” page and find out about the company. Have they been in business a long time or are they a start-up internet business? You will want to deal with a company that has a well-established business instead of an affiliate site.
When you are confident that the company is a reputable one that you can trust, then you can start looking for the specific product or products that you want like workstations or even shrink wrap. If you are looking for forklifts, they should have at least a few brands to choose from and many different types. They should include information about each of the models in their catalog and also offer a solid warranty and OEM parts.